Paid Search Account Manager

RESPONSIBILITIES:

  • Create and manage PPC accounts/campaigns in Google AdWords and Bing Ads.
  • Manage Display, Shopping, and Video advertising campaigns.
  • Conduct keyword research, write ad copy, and establish bidding strategies.
  • Analyze SEM/PPC campaign results and adjust strategy and budgets accordingly.
  • Communicate with clients regularly to discuss goals and deliver results.
  • Develop strategies across all marketing channels to improve ROI/ROAS and achieve maximum efficiency.

REQUIREMENTS:

  • Excellent verbal and written communication skills.
  • Deep knowledge of the SEM industry and the PPC advertising model.
  • Experience with keyword research tools and web analytics tools (Google Analytics), as well as how to use these tools in SEM/PPC campaigns.
  • General knowledge of search engine optimization (SEO), social advertising, and web usability.

To learn if your background aligns with our needs, please email your cover letter, resume
and salary requirements to careers@emblazeone.com. EM1 is an equal opportunity employer. APPLY